AFTER 50 YEARS IN THE BUSINESS, CCIM
FACES—AND RISES TO—THE CHALLENGES ALL
ASSOCIATIONS FACE: REMAINING RELEVANT IN
A NEW AGE OF COMMERCIAL REAL ESTATE
Let’s face it, this isn’t your father’s (and in this case we do mean father’s) commercial real estate industry. The US political climate is still an unknown in the wake of the
whacky election the American people sustained in November.
Technology is doubling at a pace with which it’s virtually impossible to keep pace. And the old guard—the Baby Boomers who
saw the transformation of the industry from a primitive lone-gunslinger culture into a sophisticated contributor to the GNP—
All of this puts enormous pressures on companies to maintain and grow performance. And it puts even more pressure on
the industry associations that are charged with serving that constituency and keeping up with their changing needs in a fight to
Enter the CCIM Institute. Founded in 1967 and celebrating its
50th anniversary, CCIM currently boasts an international mem-
bership of 13,000 professionals, half of whom are brokers while
the other half is comprised of developers, investors, appraisers,
attorneys, lenders, urban planners and tax professionals. Its mis-
sion statement is simple: To elevate its members to the highest
levels of success in the commercial real estate profession.
But because of all of the above, that simply worded statement
isn’t so simple in execution, and real challenges face the Institute
as we swing into a new year—and a new paradigm for the industry. In fact, the two primary pillars of CCIM—networking and
education—are helping the Institute—and therefore its membership to not only cope, but thrive.
Robin Webb, CCIM, the 2017 president of the Institute, helps
put the changing currents of the times into proper perspective.
What we’re experiencing, says he, is not so much about disruption as much as “market evolution. After all, we’re really not seeing a lot of specific change with respect to the way people buy
real estate. It’s still about financial analyses, viability of income
streams and understanding potential appreciation and income.
The methods of analysis really haven’t changed.” If there are
market disruptors, Webb sees them as the continued compression of cap rates, “well beyond what many of us thought would
By John Salustri
From Left: David Wilson, CCIM, Robin Webb, CCIM, and Steven Moreira, CCIM