Warner ensures every deal is successfully completed, from contract through compliance, as directorof transactions and underwriting. With vast expertise from finance to legal reviews, she proactivelyleverages her valuable connections to move deals forward. Helping lead the efforts to enter newmarkets and establish a national presence, she has assisted in growing the firm to develop a $9.6-billionportfolio, comprising 42,883 units throughout the US.
MARKETING / COMMUNICATIONS PROFESSIONAL
SANDY BENAK
With more than 35 years of industryexperience, Sandy Benak has worked atGranite Properties for two decades.Joining the company as leasing manager, Benak was recently promoted tosenior director of corporate marketing.She successfully created the company’sfirst in-house marketing departmentand she was serves on Granite’s leadership team. She positions the firm forcontinued growth by developing valuepropositions for each team, leading marketing for new initiativesand innovation and ensuring consistent branding nationwide. Sheserves as editor of the firm’s annual publication and she recentlycreated a comprehensive program to elevate customer experiencethrough development offerings and philanthropic events.
KAREN BENOIT
Karen Benoit has served as SVP of marketing at Kidder Mathews for morethan 30 years. Committed to maintaining and growing the firm’s cohesive,market presence, Benoit directs overallstrategy and implements initiatives tobetter showcase the company’s expertise and offerings, drive traffic andimprove materials. Increasing KidderMathews’ customer base and positivelyimpacting its annual revenue, she hasrecruited and built a team of 70 marketing professionals companywide, and she has additionally developed and led four re-brandstrategies within the past 15 years. While serving on the company’sexecutive team and strategic planning committee, she has earnedKidder Mathews numerous awards and accolades.
SARAH BERMAN
Constantly identifying challenges and
developing creative communications
programs, Sarah Berman works to
increase business and reach new audi-
ences as founder and president of The
Berman Group. Well-regarded for her
results-driven approach to delivering
integrated, omni-channel marketing
campaigns, she leads her firm to offer
public relations and special events ser-
vices to a range of industry businesses,
institutions and non-profits. Working to support industry innova-
tions and develop client growth strategies, Berman additionally
serves as executive director to numerous trade associations.
Guiding The Berman Group to represent such organizations, she
and her special events team produce more than 600 industry
events each year.
TRACI DONATTO
Traci Donatto’s contributions and systemic changes as director of marketingcontinue to positively impact NewmarkKnight Frank. Within her role, Donattodirects and implements strategic marketing and external communicationsefforts for the company’s global corporate services business unit. While generating quality content and ensuringbroader alignment, she became thefirst-ever billable marketing resource in
NKF’s global corporate services history, upon adopting a new software program to create a new revenue stream. She directed NKF’sfirst female-led, cross-platform account team to win a nationalaccount, and in 2019, she created and rolled out the first-everglobal marketing collateral library and infrastructure for the globalstrategy service line.
KENDALL S. GUINN
Upon entering the industry in 2007,
Kendall Guinn quickly mastered all
aspects of the marketing field. She
joined AQUILA in 2014 and has since
improved efficiency and produced
measurable results for the firm through
marketing efforts, including a branding
overhaul and website redesign. As chief
marketing officer, Guinn leads her
teams to spur
innovation,
Resulting in direct, substantial revenue, the com-
pany’s website generated nearly 400 qualified leads in 2019 and
additionally experienced a nearly 600% increase in traffic, com-
pared to 2017.
TRACEE JONES
Tracee Jones has helped countless agents succeed in the industrythrough marketing strategies. As co-founder of Qualified AgentAcademy, Jones offers the expertise and tools to challenge, educate
WOMAN
TO WATCH
