As an owner/operator for 30 years,
Bruce Beck has had a hand in every
aspect of DB&R’s Marketing
Communications success. Despite
being a one-man shop until May 2018,
he has gone toe-to-toe with the industry’s biggest PR firms.
Under his guidance, DB&R has
earned a reputation as a firm that can
handle any challenge, large or small.
During the firm’s history, the only type
of contract Beck ever extended was a
firm handshake, promising work with integrity. And, the clients followed, including Mesa West Capital, TruAmerica Multifamily and
Jamison Services, which have thrived with Beck’s quality, cost-effective public relations and strategic marketing communications.
DB&R has experienced phenomenal growth in the last few
years, including hiring its first full-time and part-time employees.
In 24 months, the company has added Knighthead Funding in
Greenwich, CT, Columbia Pacific Advisors in Seattle and
Longpoint Capital in Boston at more than a 20% revenue
increase and growing.
With Karen Benoit’s presence on its
executive team, Kidder Mathews has
seen an increase in its customer base;
positively impacting the firm’s annual
revenue and overall strategic plan.
However, the true testament to Benoit’s
leadership are the awards Kidder
Mathews has received: more than 50
awards for being a “best place to work”
from numerous business journals.
Overall, the firm has received more
than 180 awards and recognitions
under her marketing leadership.
In her 30-year tenure, most recently as senior vice president,
Benoit has created the company’s brand strategy and grown its
marketing presence by building an industry-leading marketing
team. She has increased advertising, PR, marketing campaigns,
market research, client-centric events and company conferences,
and she additionally directed and launched four re-brand campaigns for Kidder Mathews during the past 15 years. Benoit’s most
recent re-brand campaign along with the new site, kidder.com, was
launched in May 2019, strategically coinciding with Kidder
Mathews’ 50th anniversary celebration.
Newmark Knight Frank’s digital marketing manager, Joseph Buechel has a
passion for building a narrative through
the production of rich, thought-provoking digital content that is easy to access,
consume and share. Buechel has worn
virtually every hat at one time or
another and his skills make him a well-rounded marketing professional who
stands out from his counterparts but
never diminishes them.
The coupling of these skills with intelligence, a creative
mindset and strong interpersonal communication have
changed the GCS organization from the inside out. This is evident through Newmark’s Global Corporate Services blog,
which turned three years old this past May. His skills and expertise have transformed the organization on multiple levels, elevating the profile of Newmark’s GCS organization both internally and externally.
Buechel designed an integrated digital marketing strategy
focused on multimedia content development (blogs, podcasts,
video, whitepapers, case studies, etc.) and on-site events and activities (conferences, tradeshows, speaking engagements, webinars,
etc.). His personal motto is “there is no value in an enemy”.
Lindsay Burgee has played a major
role in all of the forward-thinking digital initiatives recently implemented by
Pacific Retail Capital Partners (PRCP).
Her efforts led the firm to win the
MAXI innovation award for its online-to-offline shopping platform, as well as
its onsite digital media programming.
As senior marketing consultant,
Burgee created and executed groundbreaking events, which generated a
leasing pipeline of dozens of new tenants for PRCP centers. She set marketing strategies across all of
the PRCP properties, created digital marketing initiatives, oversaw creative campaigns, worked on large-scale production and
marketing events for the properties, and managed transactions
for many new acquisitions.
She was an integral part of executing Taste for the Space across
four markets. This food festival and competition attracted local
culinary talent, developed relationships, and was attended by more
than 1,000 people in each market.
Digital marketing influencer James
Calder is skilled at breaking down
complex information and ideas into
digestible, digital content. This is the
formula he practiced in healthcare
and brought to real estate and technology. Calder has written for publications such as Read Write, The
Huffington Post, CRE Tech, Propmodo
and Technical.ly Philly.
Calder has two decades of experience leading teams in marketing and
communications. His current focus as director of marketing is to
support the STRATIS sales team through marketing strategies,
event planning and logistics for 25 to 30 annual real estate events,
email marketing, PR and overall project management.
His greatest professional accomplishment during the past three
years has been working with the team to grow and scale the brand.
In that time, the team‘s work has expanded from 75,000 smart
apartments in the US, to 350,000 globally, a 366% increase in
installs. In addition, the team has reached a 10,000% increase in
revenue during that same time period.