CAPITAL RIVERS COMMERCIAL
After spending the majority of hiscareer on the corporate side of commercial real estate, Greg Aguirrelaunched Capital Rivers Commercialas president in 2015, in effort to deliveran innovative, transparent, high levelof service. He has since led the company to develop more than 15 millionsquare feet in ground-up projects,while representing national retailers.
As a resource within the greater Sacramento area, he continuallyaddresses the industry with a fresh perspective and a collaborativeapproach. In the wake of COVID- 19, Aguirre created a free tenant survival guide and landlord reaction plan, and he also delivered a widely promoted initiative to assist business owners andlandlords with any issues they were facing for free. In addition, heestablished a corner content hub to provide thought leadershipon various industry topics.
Always aiming to improve and achievebest results, Amy Allen continuallyseeks solutions and embraces technology as Avison Young’s principal of marketing. Responsible for communicatingand implementing a strategic vision for75 brokers, 125 employees and 10offices throughout Florida, Allen playsa key role in creating custom strategiesaligned with clients’ interests, whileadvising and executing marketing initiatives for property management and project management services. In addition to visiting eachFlorida office at least once a month and conducting peer-to-peertraining across the state to leverage strengths and create a system ofsupport, Allen adds further value by understanding the power ofstorytelling in order to inspire, educate and promote growth.Within the past three years, her work has resulted in 2,668 transactions valued at $4.5 billion.
JACQUELYN K. AWVE
JACKIE AWVE MARKETING
An expert in brand development, digital marketing and communications,Jacquelyn Awve works directly withproperty management firms, developers, contractors and trade associationsto improve their service offerings bydeveloping marketing programs, company brands, content strategies, communication channels and websites.Awve founded Jackie Awve Marketingin 2012 and has since delivered consulting and marketing servicesand curated recognizable identities for clients to focus on growthand leverage business development opportunities. Among herwork and clients, she is currently responsible for developing communication channels for BOMA Fort Lauderdale / Palm Beaches.
In this role, she works on events and sponsorship opportunities,develops new programs and assists in member engagement andbrand development by creating and curating an email publication,which has expanded the association’s reach and subscriber listfrom 300 to more than 2,900.
Starting at Granite Properties 20 yearsago as leasing manager, Sandy Benakhas since evolved her role to significantly benefit the company. Upon taking on a dual role five years ago to create the firm’s first in-house marketingdepartment, Benak’s contributions andsuccesses led to her being appointed tothe firm’s leadership team in 2017,prior to being promoted to seniordirector of corporate marketing in early 2020. In her role, she centralizes the firm’s marketing by leading a team in branding, advertising, public relations and social media. She ensures consistentbranding nationwide to position the firm for growth, and sheadditionally leads Granite Properties’ annual publication as editor.
She successfully developed and transformed the firm’sTogetherWeConnect program to benefit customers through elevated work environments and experiences, and she additionallysecured an R&D grant to fund her digital touchscreens installationinitiative across Granite’s properties.
NEWMARK KNIGHT FRANK
Within her first year as VP of publicrelations and communications atNewmark Knight Frank, Deb Bergmanhas worked tirelessly to develop andimplement the firm’s first company-wide corporate public relations strategyand plan. While communicating thegoals, guidelines and criteria to professionals throughout all levels of the firm,Bergman has established an internalpublic relations and communications team in order to accomplishincreasing results and efficiencies. With two decades of industryexperience, she leads the team in developing expansive communications strategies and generating local, regional and national pressreleases; resulting in countless earned media mentions. Throughher dedicated and thorough work, Bergman deploys processes andpromotes business development across all business and servicelines. She implements creative, effective solutions, she highlightsthe company’s expertise and research, and she ensures that allobjectives and goals are supported.
BRADFORD DALTON GROUP
With 35 years of experience, Jeff Bradford has remained at theforefront of the marketing industry since he founded BradfordDalton Group in 2000. Serving the dynamic, fast-growing marketof Nashville and Middle Tennessee, Bradford leads the publicrelations firm to represent many commercial real estate leaders,